Region 1 – Monday, March 26, 2018
REVIEW AND REGISTER
9:45am: Coffee & Roundtable Networking (roundtable topics will be developed from attendee input)
10:45am: Community Banks and the Media – Winning With the Press Patrick Dix, SHAZAM
11:45am: The Amazon Prime Effect – Surviving in the New Subscription Society Dave DeFazio, StrategyCorps
12:45pm: Grow Your Community Awards Luncheon
(registration includes networking, meeting, and awards luncheon)
PACB Member Bankers, Sr. Management/Upper Management/”C” Suite/Director: $100 per attendee
PACB Member NextGen Community Bank Leader: $75 per attendee
PACB Member Bank Table of 10: $750 per table
ABOUT THE PRESENTERS
Patrick Dix, Vice President, Public Relations
Hired as a senior public relations manager, Patrick brought 20 years of public relations and writing experience to SHAZAM. Prior to joining SHAZAM, he spent the majority of his career as an anchor of the #1 morning newscast on WHO-HD in Des Moines. During his tenure at the station, he covered five Iowa Caucus cycles, city and county government and countless stories about Iowa weather including two major floods.
Mr. Dix has been recognized for outstanding reporting with awards from The Society of Professional Journalists, The William Randolph Hearst Foundation and the Midwest Broadcast News Association. In 2012, he began developing and teaching media training courses. The classes focused on how news rooms work, how to get stories on air and how to deal with media in a crisis situation.
As PR manager at SHAZAM, he offers similar services to community financial institutions. Patrick holds a degree in journalism from the University of Missouri.
Dave DeFazio, Partner
Dave DeFazio is a partner at StrategyCorps and works with bank clients to design, build and implement a variety of checking, marketing and training programs. His extensive financial services experience and continuous research in the field ensures each product and service meets the needs of today’s retail bankers.
As partner, he develops consumer sites and mobile apps that deliver value to bank customers as well as analysis tools that allow clients to have a deeper understanding of customer relationships and product profitability. He has spoken at conferences nationwide about insight and research on innovations in financial technology, retail banking and other tactics of today’s best retailer marketers. Dave received his B.A. in Economics and Mathematics from Ohio Wesleyan University.
SHAZAM and StrategyCorps are PACB Associate Members.
Grow Your Community Awards Luncheon
At each Region PACB will honor those banks that were selected to receive a Grow Your Community Award. We encourage banks to bring their team to the Regional Meetings, especially those members who were a part of the project/activity selected for the Grow Award. Bring your Hometown Champions and fill a table!
Grow Award Recipients
REGION 1 – Monroeville, DoubleTree
President’s Award: Brentwood Bank • Marquette Savings Bank
Community Impact: First Federal S&L of Greene Co. • InFirst Bank
Grow Award: Washington Financial Bank
REGION 2 – State College, The Penn Stater
President’s Award: Woodlands Bank
Community Impact: First Columbia B&T • The Gratz Bank • Mid Penn Bank • PeoplesBank, A Codorus Valley Co.
Grow Award: Community State Bank of Orbisonia • MCS Bank
REGION 3 – Malvern, The Desmond
President’s Award: Ambler Savings Bank • New Tripoli Bank
Community Impact: Fleetwood Bank • William Penn Bank
Grow Award: County Savings Bank • Coatesville Savings Bank • The Neffs National Bank